App Development for IFES Features Moroccan Sign Language (MSL)

Twins Group’s Innovative App Development: Enhancing Civic Engagement for IFES with Moroccan Sign Language (MSL)

At Twins Group, our commitment to harnessing technology for positive social impact was showcased in our recent project with the International Foundation for Electoral Systems (IFES). We developed the Electoral Lexicon Mobile App to educate Moroccan citizens, particularly those in the Deaf community, about electoral terms and voting rights. This app development project, tailored for both Android and iOS, was designed to make electoral education accessible and inclusive. Here’s how we addressed the challenges and delivered a groundbreaking solution.

IFES Morocco wanted to update their existing electoral lexicon app to make it more accessible and engaging for the Deaf community. The goal was to ensure that every citizen, regardless of their hearing ability, could access crucial information about the electoral process. This is where Twins Group stepped in, leveraging our expertise in app development to create a mobile solution that was both inclusive and educational.

Challenges Faced in Developing the IFES App (Morocco)

Incorporating Sign Language: One of the key challenges was integrating Moroccan Sign Language (MSL) into the app. This required careful coordination with sign language experts to ensure that every electoral term was accurately represented in video format.
Diverse User Base: The app targeted a wide range of users, including people with hearing impairments and those with different levels of digital literacy. Designing an interface that was intuitive for everyone, while still being engaging, required thoughtful planning and execution.
Language Barriers: The app needed to support three languages—Arabic, French, and English—to serve Morocco’s multilingual population effectively. Ensuring that all content was accurately translated and easy to switch between languages was another critical hurdle.

How We Developed the App:

Multilingual Support & Sign Language Integration: We designed the app to offer electoral terms and definitions in Arabic, French, and Moroccan Sign Language (MSL). By incorporating live-person videos, we ensured that users with hearing impairments could fully understand key electoral concepts.
Optimized for Android and iOS: The app was developed to run smoothly on both Android and iOS platforms, ensuring that all users, regardless of their device, could access the educational content without any issues.
User-Friendly Design: Given the diverse user base, we focused on creating a simple and intuitive interface, making it easy to navigate for users with varying levels of digital literacy.
Social Media Integration: To maximize the app’s reach, we added features allowing users to share content on social media platforms like Facebook, Twitter, and WhatsApp, helping spread electoral education across communities.

Impact of the IFES App Development (Morocco)

The app received praise for its innovative use of sign language and multilingual support, setting a new benchmark for inclusive civic education. It empowered a previously underserved demographic, helping them better understand their voting rights and encouraging their participation in the democratic process.

Our work with IFES highlights the impact of well-executed app development. Whether you need an app for Android, iOS, or both, Twins Group is dedicated to delivering solutions that address unique challenges and achieve meaningful results. We combine advanced technology with thoughtful design to ensure your app connects effectively with your audience.

If you’re ready to develop an app that makes a difference, Twins Group is here to help. Let’s work together to create something impactful and inclusive.

Why Choose Twins Group for Your App Development Needs

If you’re ready to develop an app that makes a difference, Twins Group is here to help. Let’s work together to create something impactful and inclusive.